Marketing - Build a Winning Marketing Plan for Your Law Firm in 2022

Build a Winning Marketing Plan for Your Law Firm in 2022

Success starts by equipping your firm with the right tools. At Justia, we are equipping lawyers like you with legal marketing solutions designed to empower your firm to achieve its goals. Discover the customized products and services from Justia Marketing Solutions that will help your firm start 2022 off right.

Create a Personalized Plan

Advertising Tip: Is Your Firm Using the Right Keywords on Google Ads? Let Us Help »

Identify Your Law Firm’s Unique Goals
What does success look like for your law firm?
What is the number one thing you want to achieve in 2022?
Goal 1: Increase Online Visibility
Goal 1: Increase Online Visibility
The Tailored Justia Solution:

Take advantage of Justia Premium Placements and Justia Elevate Websites.

Why?Justia is the most visited legal portal website in the United States with over 12 million visits each month and consumers frequently consult the Justia Lawyer Directory when searching for a lawyer. With Justia Premium Placements, you can choose between Justia Gold Placements, which increase your visibility in our directory by more than 38x on average, and Justia Platinum Placements, which increase visibility in our directory by more than 280x!... Continue Reading »

Additionally, Justia Elevate Websites are all mobile-friendly, responsive, and search engine optimized using best in industry standards to improve user experience, boost search engine rankings, and ultimately reach more clients.

Want to Take It One Step Further? Consider our Justia Amplify services to optimize your Google Business Profile (formerly known as Google My Business) for targeted local marketing that enhances your online visibility and gets your law firm in front of high-value leads: your potential clients.

Goal 2: Manage Your Law Firm’s Namespace Online
Goal 2: Manage Your Law Firm’s Namespace Online

The Tailored Justia Solution: Leverage products and services available through Justia Amplify and Justia Elevate.

Why? The first step in managing your online reputation is working to manage your namespace in Google and other search engine results. While no one can guarantee first-page rankings, you can proactively take steps to manage your namespace.

With Justia Elevate Websites, you can rest assured that you have a high-quality law firm website implementing... Continue Reading » state-of-the-art technical SEO practices to ensure your site is search engine optimized. With Justia Elevate and Justia Amplify Local Marketing services, you can better ensure that your website and various online profiles have consistent name, address, and phone number data in directories that are important for improving local search rankings.

Additionally, you can use Justia Amplify PPC Management services to bid on your name, your law firm name, and other targeted keywords to better control how your law firm appears in Google search results.

Want to Take It One Step Further? Consider utilizing Justia Premium Placements to also boost your brand on our Justia Lawyer Directory listing pages. In addition, Justia Premium Placements help you increase your visibility on the Legal Information Institute (LII) Lawyer Directory. It is a two-for-one deal!

Goal 3: Target Ideal Clients to Grow Your Firm
Goal 3: Target Ideal Clients to Grow Your Firm

The Tailored Justia Solution: Utilize Justia Amplify PPC Management and Justia Platinum Placements on the Justia Lawyer Directory.

Why? Paid ads dominate search engines, including Google, in the modern world. With Justia Amplify PPC Management, you can leverage these sponsored listings to increase your firm’s visibility and effectively target high-value leads that turn into clients.

With a Justia Platinum Placement, you can ensure your Justia Profile always appears first on the Justia Lawyer... Continue Reading » Directory listing pages for your chosen practice area - metro combination. Only one Justia Platinum Placement is available for each of these combinations! You won’t want to miss out on this opportunity, as Justia is the most visited legal portal website in the United States with over 12 million visits each month.

Want to Take It One Step Further? Consider our Justia Elevate Websites to ensure that you have a strong law firm website that is search engine optimized and designed to efficiently convert high-value leads into clients for your firm.

Identify Your Law Firm’s Unique Plan for Success

At Justia, our legal marketing experts are standing by prepared to help you create your law firm’s ideal plan for success in 2022. They can help you build a tailored plan combining various Justia products and services that work towards achieving your law firm’s goals for the year, including:

Justia Premium Placements, available in platinum and gold, on the Justia Lawyer Directory.

Justia Amplify services, including PPC Management, Social Media Remarketing, and Google Business Profile (formerly Google My Business) Optimization.

Make 2022 Your Best Year Yet!