Directory listings, citations, and NAP consistency
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Target the Audiences That Matter to You
Justia Amplify Advance clients have access to our local marketing services, including full Google Business Profile (formerly Google My Business) services. With these local marketing services, lawyers can take advantage of Google Business Profile health checks, set up, and ongoing management, and local and business directory submissions. We also assist our clients in promoting consistency of NAP (name, address and phone number) across channels.
Google Business Profile Set Up and Management
Our expert SEO professionals and Google-certified marketers work to help law firms optimize their Google Business Profiles (GBP) for effective local marketing. We offer set up of new GBP law firm profiles and health checks for existing profiles to identify areas of opportunity for improvement. We also manage our clients' Google Business Profiles, including assisting in reviews solicitation, posting services, performance monitoring, and more.
Local Listings in Directories & Maps
Effective local marketing is part of an effective, integrated Google Business Profile (formerly Google My Business) and SEO strategy. Your Google Business Profile, other directories, and search engines play a complementary role in efficient local marketing. Not only can directories provide referrals to a law firm, they can also assist with local search visibility in Google and other leading search engines.
We audit your listings and follow up with corresponding directory submissions to ensure that you are presenting a consistent name, address, and phone number for each of your offices. This is especially important for ranking in Google. Listings should also include the URL of your website where possible, and be placed in the appropriate practice area or category.
Some online business directories allow you to update your listing directly, while others retrieve data from the major business data providers. We provide guidance to our clients on how to maintain and update their contact information, both for ease of use by prospective contacts, as well as to aid with rankings in Google and Bing local search results.
Consumers often turn to online review websites for information before they decide to purchase a product or hire a professional. While consumer reviews provide some insight, these reviews may lack context, such that potential clients cannot determine whether a positive or negative review represents a typical experience.
To provide a more complete picture, law firms should consider encouraging satisfied clients to write honest reviews. Monitoring and managing online reviews is also an important part of reputation management. With Justia Amplify Advance, we can update your Google Business Profile and help report fraudulent or inappropriate reviews for further investigation. We also create Justia Client Review Pages for all Justia Amplify clients to help your firm easily request reviews on GBP, the Justia Lawyer Directory, and other platforms.
Over the many years I've worked with Justia, they've been proactive and effective at greatly increasing traffic to my website and blogs.Michael E. Kraut, Kraut Law Group
A Justia client since 2010, I have seen first-hand their wealth of experience in law firm marketing and SEO. I recommend Justia without reservations.Mark C. Hartsoe, Hartsoe Law Firm, P.C.
I have been a happy Justia client since 2008. Thanks to their expertise in legal marketing, my Chicago law firm stands out in this competitive market.Robert D. Kreisman, Kreisman Law Offices
I highly recommend Justia to lawyers seeking strong, cost-effective support for their web marketing.Ken Shigley, Shigley Law, LLC
Justia has always exceeded my expectations. Their immense search and legal marketing expertise have helped me grow my business into what it is today.Stephen Bilkis, Stephen Bilkis & Associates
Justia shares our firm's focus on results, and their performance-driven model has helped us to generate new business through our web properties.Carol James, Jeffer Mangels Butler & Mitchell LLP
Justia Onward Legal Marketing & Tech Blog
Our blog covers new developments and best practices in online legal marketing. We evaluate new tools and provide tips on innovative ways you can promote your practice.
Justia is a Yext Certified Partner. Yext is a data management platform that streamlines business data distribution across the Internet’s most important directories. With Yext, you can manage your local business information on Google, Apple Maps, Bing, Facebook, Yelp, and 100+ other online sources from a single point of entry. As a Certified Partner, we receive product training and dedicated support from Yext, ensuring we can effectively manage your local business information through different sources.
Work With the Best
We truly care about the success of our clients. We provide a free telephone consultation to review your current marketing campaigns and discuss how we can improve your marketing ROI by strengthening your branding and online visibility.
Complete the contact form or call us at (888) 587-8421 to schedule your free consultation.